To finish off the end of 2018, we hosted the verynice Women's Design Salon: 2019 Resolutions where we heard from Hoodzpah Design co-founders and Creative Directors, Jennifer and Amy Hood. From their beginnings hustling to get work, to their leap in launching their own business, the Hood sisters dished and delivered the details to their design success.
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Amy and Jennifer Hood are twin sisters that have branded hundreds of businesses and worked on projects with companies like Google, Disney, 20th Century Fox, Red Bull, and Target. When they're not branding the pants off the world, the Hoods are designing typefaces (including Palm Canyon Drive and Beale), or managing their goods line of posters, prints and pins called Odds and Sods.
Our hosts Alisa and Clarisa discussed various topics, such as "How does someone decipher between dreams and tangible options?", and "How do you integrate or balance your passions with your career?" along with a fun ice breaker question about their 2019 spirit animals. There’s a lot we can learn from both cats and dogs. Full of charisma and great advice, Jennifer and Amy Hood described further how they evolved their methods and business such as networking through Twitter, how their core team is primarily working remotely most of the time, and their personal rituals into getting into the zone. Attendees were able to jump in to share similar experiences and curiosities with the guests.
Most recently, the Hoods became published authors, releasing their book “Freelance, and Business, and Stuff: A Guide for Creatives” on the the ins and outs of pricing, pitching, getting clients, contracts, and everything in between. Currently you can find the Hoods traveling on their #FABAS Fall Workshop Tour based on the book, which will be stopping through LA in January in conjunction with verynice! Check us out at our next event with Hoodzpah! Sign up now because seats are limited!
A very special thanks to all that contributed to the inspiration.
Our friends and partners:
Spaces at THE ROW
Our amazing speakers:
Jennifer Hood, Co-founder of Hoodzpah Design
Amy Hood, Co-founder of Hoodzpah Design
Our super event hosts:
Our wonderful volunteers:
Olivia Sy, Photographer & Illustrator
Please follow WDS on Instagram to stay in the loop! Interested in getting involved with the Women's Design Salon? Please get in touch at email@example.com